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Top 5 Best Shopify Loyalty Apps to Boost Customer Retention in 2024

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Are you curious about what are the best Shopify loyalty apps that work best to retain customers? Check out our list of the top Shopify loyalty programs in 2024.

Here we remove the hype to show only the applications that actually have a positive impact on the retention of customers and increase revenue. It doesn’t matter if you’re just beginning with a brand-new Shopify store or are looking for ways to improve the existing one. A good rewards and loyalty program could be the key to your ongoing expansion.

With the right tools to add to your online store’s toolbox, you are able to offer rewards to customers who make regular purchases, as well as other actions such as referrals and engagement.

Let’s get into it. 

3 Point Summary

Importance of Loyalty Programs: The best Shopify loyalty apps can significantly impact your business by encouraging repeat purchases and fostering customer loyalty, leading to increased customer retention and higher lifetime value.

Top Loyalty Apps: Some of the best Shopify loyalty apps include Smile.io, LoyaltyLion, Yotpo Loyalty & Referrals, Marsello, Rise.ai, Bold Loyalty Points & Rewards, Stamped.io Loyalty & Rewards, and Growave. Each app offers unique features.

Benefits and Features: Loyalty apps offer numerous benefits, including increased customer retention, higher lifetime value, improved customer engagement, and word-of-mouth marketing. Key features include points-based rewards, referral programs, and VIP tiers.

Top 5 of The Best Shopify Loyalty Apps

With many Shopify loyalty apps at your disposal, identifying the one that aligns with your business needs can pose a challenge. To assist you in exploring the vast array of options, we’ve curated a list of the top ten Shopify loyalty apps. These apps have been selected based on their unique features, benefits, and pricing plans to cater to various merchant requirements.

From Growave’s all-in-one loyalty solution to Yotpo’s data-driven approach, these apps offer many features and benefits tailored to various merchant requirements. 

Whether you need an app that focuses on multilingual rewards and referrals like BON Loyalty or an advanced loyalty and referral system like Rivo, you will find a perfect fit that aligns with your needs and business objectives.

1. Growave: All-in-One Loyalty Solution

growave

Growave is an all-in-one marketing platform designed specifically for Shopify stores. It offers a suite of tools to help businesses increase customer engagement, retention, and sales.

Growave offers a variety of customer loyalty features that entice buyers and lead them to take high-value actions. Growave distinguishes itself as a comprehensive loyalty solution explicitly designed for Shopify. 

It is intended to assist Shopify merchants in expanding their online business and enhancing customer interaction. Growave offers a diverse range of customer loyalty features, including:

  • Rewards
  • Referrals
  • Gift cards
  • Reviews

These features incentivize purchasers and encourage them to engage in high-value activities.

The app provides many advantages, including real-time analytics, multi-language support, and 24/7 customer assistance, which can effectively enhance sales. 

Growave Pricing

Starting from $9 per month for up to 75 orders per month and going up to $299 for up to 3,500 orders per month. 

2. Smile.io

Smile.io

Smile.io is a popular loyalty and rewards app for Shopify stores, designed to help businesses increase customer retention and engagement through points, referrals, and VIP programs.

Smile.io is one of the best Shopify loyalty apps available. It offers a comprehensive loyalty program that includes points, referrals, and VIP tiers. With Smile.io, you can easily customize your loyalty program to match your brand’s aesthetics and goals. The app also integrates seamlessly with other popular Shopify apps, making it a versatile choice for any store.

Smile.io Pricing

Smile.io offers a Free Plan with basic features and three paid plans: Starter ($49/month), Growth ($199/month), and Plus ($999/month), each with increasing features and order limits. All plans include points and referral programs, with advanced options like VIP tiers, customizable emails, and priority support available in higher-tier plans.

3. LoyaltyLion

LoyaltyLion logo

LoyaltyLion is a comprehensive loyalty, rewards, and referrals app designed for Shopify stores. It helps businesses create data-driven loyalty programs that go beyond just points and rewards.

LoyaltyLion is another top contender among the best Shopify loyalty apps. It provides a range of features, including points-based rewards, referral programs, and VIP tiers. LoyaltyLion also offers advanced analytics and insights, allowing you to track the performance of your loyalty program and make data-driven decisions.

LoyaltyLion Pricing

LoyaltyLion offers a Free Plan with basic features and several paid plans: Small Business ($159/month), Classic ($399/month), Advanced ($699/month), and Enterprise (custom pricing), each with increasing features and order limits. All plans include customizable rules and rewards, with advanced options like comprehensive analytics, priority support, and dedicated account management available in higher-tier plans.

4. Yotpo Loyalty & Referrals

Yotpo Loyalty & Referrals logo

LoyaltyLion is a comprehensive loyalty, rewards, and referrals app designed for Shopify stores. It helps businesses create data-driven loyalty programs that go beyond just points and rewards.

Yotpo Loyalty & Referrals is a powerful loyalty app that combines customer reviews, loyalty programs, and referrals. This app allows you to create a seamless customer experience by integrating loyalty rewards with user-generated content. Yotpo’s advanced analytics and reporting tools help you measure the success of your loyalty program and optimize it for better results.

Yotpo Loyalty $ Referrals Pricing

Yotpo Loyalty & Referrals offers a Free Plan for stores with fewer than 100 monthly orders, and custom-priced Pro, Premium, and Enterprise plans for larger businesses with advanced features and dedicated support. All plans include points for purchases and referrals, with additional features like dedicated rewards pages and integrations available in higher-tier plans.

5. Marsello

Marsello

Marsello is a comprehensive loyalty, email, and SMS marketing app designed for Shopify stores. It helps businesses create personalized loyalty programs and automated marketing campaigns.

Marsello is a comprehensive loyalty and marketing automation app that helps you create personalized loyalty programs. With Marsello, you can reward customers for various actions, such as making a purchase, referring a friend, or leaving a review. The app also offers email and SMS marketing automation, making it a versatile tool for boosting customer engagement.

Marsello Pricing

Marsello offers an Essential Plan at $125/month and a Professional Plan at $135/month, both with a 14-day free trial. The Essential Plan includes loyalty programs, VIP tiers, and feedback surveys, while the Professional Plan adds email and SMS campaigns, marketing automation, and social scheduling.

Why Shopify Loyalty Apps Matter

Retaining customers is often more cost-effective for online businesses than acquiring new ones. By offering rewards and incentives, Shopify loyalty apps contribute significantly to:

  • Establishing a loyal customer base
  • Boosting customer retention
  • Increasing sales
  • Improving customer satisfaction.
  •  

Furthermore, Shopify lacks a built-in loyalty program, necessitating the need for third-party loyalty apps. These apps enable store owners to provide reward programs, bridging the gap and offering an enriching customer experience. 

By nurturing brand loyalty, these apps help establish a devoted customer base, leading to enhanced revenue and profitability for the business.

Statistics on Loyalty Programs

Loyalty programs have proven to be highly effective in increasing customer retention and boosting sales. Here are some key statistics on the impact of loyalty programs:

  • Customer Retention: According to a study by Bain & Company, increasing customer retention rates by 5% can increase profits by 25% to 95%.
  • Repeat Purchases: A report by Invesp found that loyal customers are 5 times more likely to repurchase, 5 times more likely to forgive, 4 times more likely to refer, and 7 times more likely to try a new offering.
  • Customer Lifetime Value: The same report by Invesp found that loyal customers have a 30% higher lifetime value compared to new customers.
  • Loyalty Program Enrollment: A study by Bond Brand Loyalty found that 77% of consumers are more likely to stay with a brand that has a loyalty program.
  • Customer Spending: According to a report by Accenture, members of loyalty programs generate between 12% to 18% more revenue per year than non-members.
best Shopify loyalty apps

Boosting Customer Retention

In the world of e-commerce, the secret to retaining customers lies in creating memorable shopping experiences that will entice customers to come back. Apps for loyalty are a significant part of keeping customers loyal by providing rewards and personalised experiences.

Through rewarding customers for their continued assistance and involvement these apps increase longevity and provide more cost-effective than acquiring customers.

Key features of loyalty apps that help customers stay loyal include:

  • Rewards for purchases that are repeated

  • Discounts

  • Automated birthday or special celebration campaigns

  • Referral programs that can be customized

For instance, LoyaltyLion caters to both established Shopify sellers as well as those who are new to Shopify to increase customer retention as well as engagement. It rewards customers for their loyalty and assistance.

Increasing Sales and Revenue in the Loyalty program

The loyalty apps have the potential to increase sales and revenues substantially. These apps encourage customers to make repeat purchases through attractive rewards like free shipping or discounts.

For example, Stamped.io enables sellers to make automated campaigns for specific events, thus increasing the number of repeat customers.

In addition, referral programs within loyalty apps are able to bring in new customers through word-of mouth marketing. They create a self-sustaining cycle of retention and acquisition by enticing customers to recommend to their family and friends, who receive rewards for referrals that succeed.

Each of these strategies could lead to a boost in sales that ranges from 3 to 65%, dependent on the design of the program and the incentives that are offered.

Enhancing Customer Experience

Customer experience plays a vital role in retaining customers, and loyalty apps significantly enhance its enhancement. Apps like AiTrillion and Stamped.io achieve personalized rewards and exclusive offers by implementing VIP programs, referral incentives, and exclusive memberships. 

These programs incentivize shopping activities like purchases with discounts or free shipping for loyal customers.

Moreover, loyalty apps offer the following benefits:

  • Cultivate a sense of community by offering customers exclusive memberships and incentives for referrals

  • Automation enhances the customer experience by enabling sellers to establish automated campaigns for consistently rewarding customers.

  • Improve overall customer relationships and engagement.

FAQ

Yes, referral programs within loyalty apps incentivize customers to refer friends and family to your store, helping you acquire new customers through word-of-mouth marketing.

Use advanced analytics and reporting tools provided by the loyalty app to track key metrics such as customer retention rate, repeat purchase rate, average order value, customer lifetime value, loyalty program enrollment, redemption rate, and customer satisfaction.

Some popular Shopify loyalty apps include Smile.io, LoyaltyLion, Yotpo Loyalty & Referrals, Marsello, Rise.ai, Bold Loyalty Points & Rewards, Stamped.io Loyalty & Rewards, and Growave.

Loyalty programs encourage repeat purchases by rewarding customers for their continued support. This makes customers feel valued and appreciated, leading to higher retention rates and increased customer lifetime value.

Yes, most Shopify loyalty apps offer customization options that allow you to tailor the loyalty program to match your brand’s aesthetics and goals.

Consider your specific business needs, budget, and the features offered by each app. Look for apps that provide the functionality you require, integrate well with your existing tools, and offer good customer support.

Yes, some Shopify loyalty apps offer free plans with basic features. However, for more advanced features and customization options, you may need to opt for a paid plan.

Key features to look for include points-based rewards, referral programs, VIP tiers, customization options, seamless integration with other Shopify apps, and advanced analytics and reporting tools.

Loyalty programs can significantly increase customer retention, boost sales, and enhance customer satisfaction. They encourage repeat purchases, foster customer loyalty, and provide valuable data-driven insights to optimize your marketing strategies.

Shopify loyalty apps are tools that help Shopify store owners create and manage loyalty programs. These programs reward customers for their repeat purchases, referrals, and other actions, encouraging customer retention and increasing sales.

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