Looking to optimize your Shopify store without spending extra money?
This blog post to the best free Shopify apps will show you how to enhance your store’s features and drive sales. We’ll explore tools for every aspect of eCommerce, from marketing to order management.
Here are the best 10 free Shopify apps for your ecommerce store in a brief overview:
- Best for Email Marketing: Shopify Email
- Best for Order Tracking: AfterShip Order Tracking
- Best for Conversion Optimization: Privy
- Best for Collecting Customer Reviews: Ali Reviews
- Best for SEO Optimization: SEO Avada
- Best for Printing Invoices and Labels: Order Printer
- Best for Increasing Average Order Value: ReConvert Upsell & Cross Sell
- Best for Print-on-Demand Services: Printful
- Best for Shipping Solutions: Easyship
- Best for Incorporating Donations: Change Commerce
What Are The 10 Best Free Shopify Apps?
1. Shopify Email - Best for Email Marketing
Shopify Email revolutionizes email marketing within the Shopify ecosystem. This tool integrates perfectly with your Shopify admin dashboard, letting you oversee your entire email marketing strategy efficiently. The intuitive interface ensures that even those with minimal technical skills can create and send professional emails with ease. The customizable templates pull your store’s logo, images, and descriptions, allowing you to maintain a consistent brand image across all communications.
However, Shopify Email does have its limitations. While it excels in basic email marketing tasks, it lacks the advanced automation workflows found in more specialized email marketing tools. Additionally, some users have reported difficulties with the mobile user interface, which can be a drawback for those who need to manage their campaigns on the go.
Despite these minor issues, the cost-effectiveness and ease of use make Shopify Email a top choice for many eCommerce store owners.
Pros:
- Seamless integration with Shopify
- User-friendly interface
- Highly customizable templates
- Cost-effective, especially for small businesses
Cons:
- Lacks advanced automation workflows
- Some users report mobile UI issues
Price: Free up to 10,000 emails/month, $1 per 1,000 additional emails
Specifications:
- Seamless integration with Shopify
- Customizable templates
- Easy segmentation
- 10,000 free emails per month
Rating:
- Price: 5/5
- Design: 4/5
- Functionality: 4/5
- Ease of Use: 5/5
2. AfterShip Order Tracking - Best for Order Tracking
For Shopify stores aiming to improve their order tracking capabilities, AfterShip Order Tracking proves to be indispensable. Here are some key features of AfterShip:
- Supports over 1,100 carriers
- Offers real-time tracking and automatic updates
- Provides built-in analytics for valuable insights into shipping performance
With these features, AfterShip helps improve the customer experience and optimize logistics processes.
Despite its many advantages, the free plan is somewhat limited, allowing you to monitor only up to 50 shipments each month. Additionally, some of the more advanced features, such as detailed analytics and custom branding, are locked behind a paid plan. Nevertheless, AfterShip’s core functionalities make it a standout choice for order tracking, particularly for small to medium-sized businesses.
Pros:
- Supports multiple carriers globally
- Provides real-time tracking and automatic updates
- Enhances customer satisfaction with timely notifications
Cons:
- Free plan limits tracking to 50 shipments per month
- Some advanced features require a paid plan
Price: Free for up to 50 shipments/month
Specifications:
- Supports over 1,100 carriers
- Real-time tracking
- Automatic notifications
- Built-in analytics
Rating:
- Price: 4/5
- Design: 4/5
- Functionality: 5/5
- Ease of Use: 5/5
3. Privy - Best for Conversion Optimization
Privy serves as a robust conversion optimization tool, transforming eCommerce store visitors into subscribers and customers. Its customizable pop-ups and targeted campaigns, including exit-intent and timed delays, are designed to capture the attention of your audience and drive conversions. The user-friendly interface makes it easy to set up and manage your campaigns, even if you’re not a tech expert.
One of Privy’s standout features is its exceptional customer support, with team members frequently receiving commendation for their helpfulness, especially from loyal customers. However, some users have experienced delays in support during critical times like product launches, which can be frustrating. Additionally, while the app offers extensive customization options, advanced users may need coding skills to fully leverage its capabilities.
Overall, Privy is an excellent choice for boosting your conversion rates.
Pros:
- Highly customizable pop-ups and campaigns
- User-friendly interface
- Exceptional customer support
Cons:
- Some delays in customer support during critical times
- Requires coding skills for advanced customization
Price: Free basic plan, paid plans available
Specifications:
- Customizable pop-ups
- Targeted campaigns
- Exit-intent triggers
Rating:
- Price: 4/5
- Design: 5/5
- Functionality: 5/5
- Ease of Use: 4/5
4.Ali Reviews - Best for Collecting Customer Reviews
Ali Reviews proves to be a vital tool for gathering and displaying customer reviews, thereby establishing social proof and trust. The app allows for bulk import of photo reviews from platforms like AliExpress, Amazon, and others, making it easy to populate your store with authentic customer feedback. Additionally, Ali Reviews automates the review collection process through email requests and other methods, ensuring a steady stream of new reviews.
While the app is highly effective, it does require some management to avoid spam reviews, and the free plan offers limited customization options. Despite these minor drawbacks, the ability to display reviews in various formats, including badges, carousels, and media galleries, makes Ali Reviews a standout choice for any eCommerce store.
Pros:
- Easy bulk import from multiple sources
- Automated collection and email requests
- Multiple display options for reviews
Cons:
- Requires management to avoid spam
- Limited customization in the free plan
Price: Free plan available with a free app, perfect for exploring free apps and receiving a free gift
Specifications:
- Bulk import of reviews
- Automated review collection
- Various display options
Rating:
- Price: 4/5
- Design: 4/5
- Functionality: 5/5
- Ease of Use: 4/5
5. SEO Avada - Best for SEO Optimization
SEO Avada provides a thorough solution for enhancing your Shopify store’s performance on search engines. The app offers the following features:
- Page speed optimization through image compression and lazy loading
- Automated SEO audits, identifying issues on product pages, collection pages, and blog posts
- Actionable recommendations to improve search engine rankings
By utilizing SEO Avada for search engine optimization, you can retain visitors and improve your store’s visibility on search engines.
While SEO Avada’s features are powerful, they do require a certain level of technical knowledge to fully utilize. Moreover, some advanced features are only available in the paid plans. Despite these challenges, SEO Avada’s ability to boost your store’s visibility on search engines makes it an invaluable tool for any eCommerce business.
Pros:
- Optimizes page speed through image optimization
- Automated SEO audits and notifications
- Supports structured data for better search engine understanding
Cons:
- Requires some technical knowledge
- Limited features in the free plan
Price: Free plan available
Specifications:
- Page speed optimization
- Automated SEO audits
- JSON-LD structured data support
Rating:
- Price: 4/5
- Design: 4/5
- Functionality: 5/5
- Ease of Use: 3/5
6.Order Printer - Best for Printing Invoices and Labels
For Shopify store owners seeking to efficiently print invoices, packing slips, and shipping labels, Order Printer is a crucial app. The app’s bulk printing feature allows you to select and print multiple orders at once, saving time and effort. Additionally, it offers professional templates that help maintain a polished and consistent look for your documents.
While Order Printer is highly effective, its customization options are somewhat limited, which can be a drawback for those looking for more personalized templates. Nonetheless, its simplicity and efficiency make it an excellent choice for managing your store’s printing needs.
Pros:
- Efficient bulk printing capabilities
- Professional-looking templates
- User-friendly interface
Cons:
- Limited customization options
Price: Free
Specifications:
- Bulk printing of invoices, packing slips, and labels
- Professional templates
- Printing for draft orders
Rating:
- Price: 5/5
- Design: 4/5
- Functionality: 4/5
- Ease of Use: 5/5
7. ReConvert Upsell & Cross Sell - Best for Increasing Average Order Value
Aiming to boost the average order value (AOV), ReConvert Upsell & Cross Sell provides tools for upselling and cross-selling products on customized thank you pages. The app includes features like countdown timers and personalized product recommendations, which can significantly boost sales post-purchase. Its user-friendly drag-and-drop interface makes it easy to customize thank you pages to fit your brand’s look and feel.
Although the app is powerful, it does require regular monitoring to ensure optimal performance. Additionally, some of the more advanced features are only available in the paid plans. Nevertheless, the robust customer support and the potential for increased revenue make ReConvert a valuable addition to any Shopify store.
Pros:
- Easy to use and set up
- Highly customizable features
- 24/7 customer support
Cons:
- Requires regular monitoring
- Limited features in the free plan
Price: Free plan available
Specifications:
- Customizable thank you pages
- Countdown timers
- Personalized recommendations
Rating:
- Price: 4/5
- Design: 5/5
- Functionality: 5/5
- Ease of Use: 4/5
8. Printful - Best for Print-on-Demand Services
For Shopify merchants aiming to offer custom-designed products minus the inventory management hassle, Printful is a superb choice. This Shopify app handles everything from design to fulfillment and shipping, allowing you to focus on growing your business. One of its standout features is the built-in mockup generator, which helps visualize custom designs on products before they go live.
However, the higher quality of Printful’s products can result in smaller profit margins for store owners. Additionally, shipping times can vary, which might affect customer satisfaction. Despite these drawbacks, Printful’s ease of use and comprehensive features make it a top choice for print-on-demand services.
Pros:
- High-quality custom products
- Automated order fulfillment and shipping
- User-friendly design tools
Cons:
- Smaller profit margins due to higher product quality
- Variable shipping times
Price: Free plan available
Specifications:
- Unlimited product designs
- Mockup generator
- No upfront costs
Rating:
- Price: 4/5
- Design: 5/5
- Functionality: 5/5
- Ease of Use: 5/5
9. Easyship - Best for Shipping Solutions
Providing a comprehensive shipping solution, Easyship eases the logistics process for Shopify merchants. The app offers:
- Pre-negotiated shipping rates with discounts of up to 91%
- A cost-effective choice for businesses of all sizes
- A comprehensive dashboard for managing shipments, printing shipping labels, and accessing invoices.
While Easyship offers substantial benefits, the free plan is somewhat limited, and some advanced features require a paid subscription. Despite these limitations, the app’s ability to streamline shipping and reduce customs issues makes it a valuable tool for any eCommerce store.
Pros:
- Pre-negotiated rates with significant discounts
- Centralized platform for managing shipments
- Reduces customs issues with accurate paperwork
Cons:
- Limited features in the free plan
- Advanced features require a paid plan
Price: Free plan available
Specifications:
- Pre-negotiated shipping rates
- Comprehensive dashboard
- Flexible delivery options
Rating:
- Price: 4/5
- Design: 5/5
- Functionality: 5/5
- Ease of Use: 5/5
10. Change Commerce - Best for Incorporating Donations
Change Commerce, an innovative app, enables Shopify merchants to integrate donations directly onto their storefront. It supports donations to any 501(c)3 nonprofit, managing the entire process seamlessly. The app is praised for its transparency and reliability, ensuring that donations are handled properly.
While the app is highly effective, it is limited to 501(c)3 nonprofits and requires an initial setup to integrate with your store. Despite these minor challenges, the ability to support charitable causes directly from your store can significantly enhance your brand’s reputation and customer loyalty.
Pros:
- Easy integration with storefront
- Automated donation process
- Transparent and reliable handling of donations
Cons:
- Limited to 501(c)3 nonprofits
- Requires initial setup
Price: Free plan available
Specifications:
- It offers support to nonprofits that are 501(c)3 organizations, providing them with valuable assistance. This helps the organizations in accomplishing their mission and serving their respective communities.
- Seamless storefront integration
- Automated donation management
Rating:
- Price: 4/5
- Design: 4/5
- Functionality: 5/5
- Ease of Use: 4/5
How Can These Shopify Apps Benefit Your Business?
The integration of these free Shopify apps into your store can yield numerous benefits, boosting both functionality and customer satisfaction. For instance, Shopify Email can significantly boost your email marketing efforts, allowing you to send branded emails and track campaign performance.
Apps like ReConvert can help increase your average order value by providing tools for upselling and cross-selling on custom thank-you pages, ultimately helping to increase sales. Meanwhile, SEO Avada automates crucial SEO tasks, improving your store’s visibility on search engines and driving more organic traffic.
Moreover, these apps can streamline operations and improve customer experience, which can encourage customers. For example, Easyship offers global shipping solutions, reducing costs and increasing conversion rates with optimized shipping options. By leveraging these tools, you can ensure your online store runs smoothly and efficiently, ultimately leading to higher sales and customer retention in your eCommerce store.
How to Choose the Best Free Shopify Apps?
Several key considerations are involved in selecting the most suitable free Shopify apps for your store. First and foremost, prioritize apps that align with your store’s specific requirements and goals. Whether you need tools for marketing, order management, or customer engagement, selecting apps that address your unique needs will provide the most value. To find these apps, explore the Shopify App Store, which offers a wide range of free Shopify apps to enhance your store’s functionality.
It’s also crucial to verify that the app offers essential features without hidden costs. Reading user reviews can provide valuable insights into an app’s reliability and performance. Focus on four and five-star reviews to gauge customer satisfaction and discover useful features.
Finally, ensure that the app integrates seamlessly with your existing setup. Regularly reassessing your installed apps can help confirm they still meet your business requirements and adapt to any changes in your store’s operations.
Dario`s Summary
The top 10 free Shopify apps we’ve explored can provide significant enhancements to your eCommerce store. From boosting email marketing with Shopify Email to optimizing order tracking with AfterShip, these tools offer valuable solutions tailored to various business needs.
Each app has its unique strengths, whether it’s increasing average order value with ReConvert or streamlining shipping with Easyship.
Choosing the right apps involves understanding your store’s specific requirements and goals, verifying essential features, and ensuring seamless integration. Regularly reviewing and updating your app selections will help you stay ahead in the competitive eCommerce landscape.
We encourage you to explore these free apps and see how they can transform your Shopify store. With the right tools at your disposal, you can optimize your operations, enhance customer satisfaction, and drive sales to new heights.
Frequently Asked Questions
The best free Shopify app for email marketing is Shopify Email, offering seamless integration and customizable templates.
Ali Reviews is the best app for collecting customer reviews as it offers bulk import and automated collection.
You can optimize your Shopify store for SEO by using SEO Avada to automate tasks and improve page speed. This will help enhance the store’s search engine visibility and user experience.
ReConvert Upsell & Cross Sell is an app that can help increase your store’s average order value with customizable thank you pages.
